About this role
A Systems Lead (CRM) is sought to configure, optimise and drive adoption of the CRM platform across sales and service operations. The role acts as CRM expert, ensuring data integrity, governance and the use of AI-enabled capabilities, while collaborating with Operations, Data & Analytics, Governance & Compliance and Digital/IT.
What you would do
- Own CRM configuration, maintenance and troubleshooting.
- Monitor system performance, data quality and user behaviour.
- Lead CRM optimisation initiatives and gather user feedback.
- Develop guidance, documentation and SOPs for consistent CRM use.
- Oversee CRM integrations and related release activities.
- Manage the change pipeline, prioritise requests and report status to stakeholders.
What they are asking for
- Significant experience with CRM systems including configuration and troubleshooting.
- Experience implementing CRM automation and AI-enabled capabilities.
- Experience with system integrations and monitoring integration performance.
- Strong understanding of customer service and sales workflows.
- Ability to analyse data and system behaviour; experience with documentation.
- Experience working with cross-functional teams and with data governance and compliance.
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