About this role
The role is for current undergraduates at the University of Lagos who will act as a Student Marketeer for Red Bull on campus in Lagos. It combines brand ambassador duties with campus activation, social media presence, sales support and event participation to raise awareness and availability of Red Bull. The position involves building campus networks, engaging students, and coordinating with local sales to improve distribution and visibility on and around the university. It requires part-time, flexible hours including evenings and weekends, and a valid Nigerian driver's licence. The employer runs Red Bull brand activities and supports student-focused activations and events to create a premium brand experience at campus locations.
What you would do
- Represent the Red Bull brand in interactions with consumers and at events.
- Develop and implement a campus-specific plan to engage students and bring the brand to life at the university.
- Build and maintain relationships with local people and campus networks.
- Identify local content creators and collaborate with the world of Red Bull team.
- Drive product sampling to increase trial and awareness at appropriate places and times.
- Support Red Bull events, campus activations and related events to create a memorable brand experience.
- Raise brand awareness and participation in World of Red Bull activities and campus events.
- Enhance brand engagement on personal social media with authentic content.
- Establish and maintain relationships with sales account managers to ensure availability and visibility of Red Bull.
- Collaborate with sales to open new distribution points on and off campus.
What they are asking for
- Must be an undergraduate student at the University of Lagos.
- Must be at least 18 years old.
- Must not be in their first or final year of study.
- Must have a valid Nigerian driver’s licence.
- Fluent in English; additional languages are a plus.
- Able to work flexible part-time hours, including some evenings and weekends.
- Understanding of the university landscape and local city life, including campus activities and hotspots.
- Connected with a diverse range of influential campus groups and individuals.
- Affinity for project management, behind-the-scenes work, and sales.
- A team player willing to represent Red Bull in branded outfits and participate in related activities.
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