About this role
A fashion store in Allen Avenue, Lagos is hiring a full-time Social Media Personnel to manage the brand’s online presence, create content, and drive customer engagement and sales. The role targets candidates who are creative, energetic, and proficient with social media platforms. The employer operates a fashion retail business and seeks to enhance brand visibility and online sales through social media activities.
What you would do
- Track social media performance and provide regular reports
- Develop and implement social media strategies to increase brand visibility
- Monitor social media trends and apply relevant trends to boost engagement
- Collaborate with the sales team to promote new products, offers, and campaigns
- Promote fashion products and drive online sales
- Stay updated on fashion, content, and social media trends
- Respond to comments, messages, and customer enquiries promptly
- Plan and maintain a consistent content calendar
- Manage and maintain the company’s social media platforms
- Create engaging content including photos, videos, reels, stories, and captions
What they are asking for
- Creative, trendy, proactive and highly organised
- HND or Bachelor's degree in Marketing, Mass Communication, Media, Communications or related field is an advantage
- Strong knowledge of Instagram, TikTok, Facebook and other relevant platforms
- 1–2 years of social media management or content creation experience
- Ability to create engaging short-form video content
- Knowledge of fashion and digital marketing is an advantage
- Good photography, videography and content-creation skills
- Excellent writing and communication skills
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