Social Media Officer

About this role

JV Management Consulting is looking for a Social Media Officer in Lagos to manage the firm’s social media presence, create engaging digital content and support business growth through online marketing. The role focuses on promoting travel packages, tour experiences, flight bookings and other travel services, with duties across content planning, community engagement and campaign execution. The candidate should be digitally savvy, well organised and have strong communication and visual content skills. The employer is a Nigerian indigenous HR management consultancy offering policy design, recruitment, training, IT support, performance management and executive coaching services. The position targets individuals with experience or interest in travel, tourism and destination marketing and requires ability to convert social media engagement into enquiries and sales.

What you would do

• Manage the company’s social media accounts across platforms (Instagram, Facebook, TikTok, LinkedIn, and others).
• Develop and implement social media strategies aligned with marketing and business goals.
• Maintain a consistent posting schedule and brand voice across platforms.
• Create weekly and monthly content calendars and produce posts, reels, stories, carousels and promotional graphics.
• Collaborate with design team to produce promotional materials.
• Develop content showcasing destinations, packages, offers and travel tips.
• Research trends, hashtags and content formats relevant to travel and tourism.
• Respond to comments and enquiries to build an online community.
• Direct potential customers to sales or customer service channels.
• Support lead generation by converting enquiries into sales opportunities.

What they are asking for

• HND or Bachelor's degree in Mass Communication, Marketing, Digital Marketing, Public Relations or related field (relevant experience may be considered).
• Experience managing social media accounts or creating digital content is an advantage.
• Strong writing, proofreading, storytelling and communication skills.
• Ability to create attractive content using Canva, CapCut or similar tools.
• Familiarity with Instagram, Facebook, TikTok, LinkedIn and Meta Business Suite.
• Understanding of social media analytics, audience engagement and digital marketing principles.
• Creativity, attention to detail, time management and organisational skills.
• Ability to work independently and in a team.
• Interest in travel, tourism and destination marketing is a plus.

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