Social Media Manager (Hybrid) in a Retail Fashion Company - HR Aid Consults

About this role

A full-time, hybrid Social Media Manager role for a retail fashion company in Lekki, Lagos. The position targets candidates with experience in social media, content creation and digital marketing, with a luxury branding focus.

What you would do

• Develop and implement social media strategies to boost brand awareness, engagement and sales
• Utilise AI tools and automation for content creation, planning and customer engagement
• Create and oversee high-quality visual content for campaigns and ads with a premium aesthetic
• Monitor trends, audience behaviour and competitors to identify growth opportunities
• Manage paid social media campaigns across relevant platforms
• Coordinate influencers and brand partnerships and report on performance with insights

What they are asking for

• 2–5 years of experience in social media management or digital marketing, ideally in fashion, retail or luxury brands
• Bachelor’s degree in Marketing, Communications, Mass Communication or related field
• Proficiency with Meta Business Suite and major social media platforms
• Experience with Canva, CapCut, Adobe Creative Suite or similar tools
• Strong content creation skills including photography, videography and short-form video
• Excellent communication, leadership and organisational skills

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