Social Media Manager

About this role

Shulifang Biotechnology FZE is hiring a Social Media Manager to oversee the online presence of its brands in Lagos and across Nigeria. The role focuses on planning and executing social media campaigns, maintaining brand consistency, managing multiple brand pages, and engaging with customers. The position requires creating various content types, managing paid campaigns, and analysing performance to inform strategy. The company operates in FMCG products including detergents, edible oil and more, and seeks a proactive marketer to drive digital engagement. Salary is stated as between N200,000 and N300,000 per month.

What you would do

• Plan and execute social media campaigns and promotional strategies.
• Maintain consistent branding across both companies.
• Manage and grow social media pages for BTF Edible Oil and SLF Biotechnology.
• Manage comments, direct messages, and online customer engagement.
• Create engaging content including Reels, TikToks, product videos, and lifestyle content.
• Develop content calendars and schedule posts across platforms.
• Create, manage and monitor paid advertising campaigns.
• Write captions, promotional copy and product descriptions.
• Design graphics, flyers, adverts and other marketing materials.
• Analyse social media performance and prepare regular reports.

What they are asking for

• Degree or relevant training in Marketing, Communications or related field (advantage).
• Proficiency in Canva and CapCut or similar tools.
• Strong content creation, copywriting and communication skills.
• Knowledge of paid advertising and campaign management.
• Ability to manage multiple brands and meet deadlines.
• Ability to create quality graphics, videos and promotional content.
• Good understanding of Instagram, Facebook, TikTok and other platforms.
• Creative, proactive, reliable and able to work independently.
• Strong analytical, organisational and problem-solving skills.
• Proven experience in social media management and digital marketing.

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