Senior Revenue Operations Manager (Marketing Ops)

About this role

Fingerprint seeks a Senior Revenue Operations Manager focusing on Marketing Ops to own the marketing operations layer of the go-to-market engine. The role is an individual contributor position within Revenue Operations, reporting to the Senior Director, Revenue Operations, with Marketing as the primary internal customer. Responsibilities revolve around campaign data and tooling between ideas and clean, attributable data in Salesforce, including HubSpot, ABM audiences, tracking, and reporting for Marketing and Sales decisions. The company is remote-first and prefers candidates located in the US/North America. Compensation is US salaries for a remote, national scope, with a defined pay range in USD.

What you would do

• Build and maintain ABM account and contact audiences from ICP criteria with Demand Gen and Sales.
• Set up campaigns and instrumentation in HubSpot and Salesforce, including status mapping and reporting.
• Manage lead operations for webinars, events and field programs with repeatable processes.
• Act as HubSpot administrator: workflows, lifecycle stages, properties, forms, and user management.
• Own lead conversion and feedback loops.
• Design and maintain nurture and re-engagement programs and measure conversions.
• Oversee HubSpot to Salesforce sync from the marketing side in collaboration with GTM Systems on Salesforce.
• Manage Google Tag Manager and site tracking, including audits and change control.
• Implement and maintain conversion tracking across Google Ads, Meta, LinkedIn and X, including server-side APIs and offline uploads.
• Enforce UTM taxonomy and own attribution reporting built on the semantic layer maintained by the GTM Engineer.

What they are asking for

• 6-10 years in Marketing Operations, Growth Operations, or Revenue Operations with a marketing focus in B2B SaaS.
• Hands-on HubSpot administration experience with workflows, lifecycle stages, lead scoring, forms and list logic.
• Practical experience with Google Tag Manager and server-side or offline conversion implementations (e.g., Meta, Google Ads, LinkedIn, X).
• Experience building account-level audiences for ABM and translating ICP criteria into lists.
• Proficiency with Salesforce as a user (campaigns, data model, HubSpot sync).
• Experience with high-volume event and webinar lead operations and post-event follow-through.
• Experience with enrichment tools (e.g., Clay) including data handling and profiling.
• Attribution literacy and ability to explain first-touch and multi-touch models and limitations.
• Bias toward building repeatable solutions with examples.
• Strong written communication and ability to push back with alternatives when needed.

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