Senior Officer, Digital Marketing

About this role

The role is for a Senior Officer, Digital Marketing at CREM Consulting in Lagos, focused on growing the brand, generating leads, and expanding the company’s reach through digital channels. It involves leading campaign execution, optimizing online performance, and supporting client growth initiatives with in-person duties.

What you would do

• Stay updated with digital marketing trends and competitive landscape.
• Plan and execute digital campaigns across social media, email, paid search, content, SEO/SEM.
• Develop and monitor digital marketing strategies aligned with business goals.
• Maintain and optimise the company website, landing pages, and user journeys for conversions.
• Mentor junior team members or contractors as needed.
• Oversee content creation including blogs, graphics, videos/scripts, newsletters; monitor metrics and prepare reports.

What they are asking for

• 2-3 years of digital marketing experience with measurable outcomes.
• Strong analytical skills and experience with tools like Google Analytics and Facebook Insights.
• Excellent writing, presentation and communication skills.
• Hands-on experience with SEO/SEM, paid advertising platforms, email marketing, and content strategy.
• Bachelor’s degree in Marketing, Communications, Business Admin or related field.
• Advanced qualifications or certifications (Google Ads, Facebook Blueprint, HubSpot, etc.) are a plus.

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