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SBP Sales Supervisor - Oshodi
About this role
The SBP Sales Supervisor role at Lucky Fibres Limited focuses on managing and growing the Strategic Business Partner network for Lush Hair within an assigned territory in Lagos. The position covers onboarding, activation, sales growth, product availability, campaign execution and retention to meet commercial targets. It serves as a key link between Lush Hair and SBPs and works with sales and marketing to translate brand initiatives into sales and consumer engagement. The role requires driving SBP sales performance, managing relationships, and ensuring effective activation and visibility of promotions. It also involves data and performance management, including weekly updates and monthly reviews.
What you would do
- Drive monthly SBP sales targets with a 60% Dry hair and 40% Wet Hair split.
- Monitor and update sales performance data daily.
- Identify opportunities to increase average order value and purchase frequency.
- Drive sales across priority Lush Hair SKUs and maintain appropriate product mix.
- Maintain strong relationships with existing SBPs and onboard qualified new SBPs in strategic locations.
- Develop plans to move high-potential SBPs into higher performance tiers.
- Ensure effective execution of SBP promotions, campaigns and activations.
- Monitor POSM deployment and brand visibility within SBP locations.
- Ensure SBPs are adequately stocked ahead of key campaigns and demand periods.
- Maintain an updated database of all SBPs in the assigned area and provide regular performance updates.
What they are asking for
- Experience in sales supervision or channel management, preferably with SBPs or distributors.
- Ability to manage relationships with external partners and drive activation activities.
- Analytical skills to track sales, stock levels and SKU performance.
- Strong communication and collaboration with sales and marketing teams.
- Proficiency in maintaining dashboards and reporting on a regular basis.
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