Sales Network Manager - Regional (North East & West Region)

About this role

Jumia Nigeria is seeking an Offline Sales Regional Manager to cover the North East and West regions. The role involves building and leading a network of J-Force agents and City Captains, planning field activations, and driving regional sales and customer acquisition. The position reports to the Head of Offline Sales.

What you would do

• Plan and execute field activations with J-Force agents, from targeting and logistics to post-activation review.
• Deliver regional sales and order targets in line with the category mix strategy.
• Recruit, onboard and sustain J-Force agent performance through regular recruitment drives and performance routines.
• Lead and manage City Captains across key cities, setting targets and holding them accountable.
• Equip J-Force agents with the right product and price mix and address capability gaps through coaching.
• Build reports, dashboards and processes that track KPIs and provide recommendations for growth.

What they are asking for

• 4–6 years of experience in sales or offline retail, ideally FMCG or Telco, with a proven track record of meeting targets.
• Experience managing field sales teams or agent networks, including recruitment and performance management.
• Hands-on experience planning and running marketing activations or trade marketing campaigns.
• Strong network-building skills; existing network in the North Central region is an added advantage.
• Advanced Excel skills and comfort using data to drive decisions.
• Based in Kano.

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