Sales & Marketing Supervisor

About this role

YSG Chicken Co Nig Ltd in Oyo is looking for an experienced Sales & Marketing Supervisor to oversee sales activities, coordinate marketing initiatives, supervise the sales team, acquire new customers, and drive revenue across retail and wholesale channels. The role involves managing sales across outlets, implementing strategies to hit targets, and monitoring performance. The company operates in the poultry and related food distribution sector and aims to grow its customer base and revenue. The position requires leading and coordinating field teams, conducting market activities, and maintaining customer relationships. The employer focuses on efficient, hygienic operations and sustainable employment within the poultry value chain.

What you would do

• Supervise and coordinate sales and marketing activities across assigned retail outlets.
• Develop and implement strategies to achieve sales targets and increase revenue.
• Identify and acquire new wholesale and institutional customers (hotels, restaurants, schools, supermarkets, distributors).
• Supervise, motivate, and monitor the performance of sales personnel and field marketers.
• Execute marketing campaigns, promotions, and customer acquisition initiatives.
• Build and maintain strong relationships with existing and prospective customers.
• Monitor retail outlet sales performance and identify opportunities for improvement.
• Conduct market research and monitor competitors' activities.
• Ensure compliance with company sales policies, pricing, and payment procedures.
• Prepare and submit regular sales and marketing performance reports.

What they are asking for

• Minimum of HND/B.Sc. in Marketing, Business Administration, or a related field.
• Minimum of 3 years' experience in sales, marketing, or business development, preferably in FMCG, poultry, frozen foods, or food distribution.
• At least 1 - 2 years of experience in a supervisory or team leadership role.
• Proven track record of achieving sales targets and acquiring new customers.
• Strong leadership, communication, negotiation, and interpersonal skills.
• Good understanding of field marketing, retail sales, and wholesale distribution.
• Proficiency in Microsoft Office, particularly Excel, and basic sales reporting.
• Strong customer relationship management and problem-solving abilities.
• Must be proactive, target-driven, honest, and highly accountable.
• Willingness to travel for field marketing, customer visits, and outlet supervision.

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