Sales Manager (Forklifts, Material Handling and Warehouse Equipment)

About this role

A full-time Sales Manager position in Lagos for forklifts, material handling and warehouse equipment. The role involves growing market share, identifying new customers, understanding their needs, and recommending suitable equipment solutions. The company focuses on providing human resource solutions and works with clients requiring forklifts and related equipment. The role requires managing leads, building client relationships, and achieving sales targets through direct customer visits and market development.

What you would do

• Conduct regular market visits to identify new customers and expand market share
• Understand customer needs and recommend suitable equipment solutions
• Prepare sales reports, follow up on leads, and maintain accurate customer records
• Generate leads, conduct customer visits, and convert prospects into sales
• Negotiate pricing and commercial terms to secure sales
• Build and maintain strong relationships with existing and potential customers
• Achieve sales targets and contribute to overall business growth
• Identify and develop new business opportunities for forklifts, material handling, and warehouse equipment
• Monitor market trends, competitor activities, and industry developments

What they are asking for

• Proven ability to generate leads, develop new accounts, and achieve sales targets
• Basic knowledge of forklifts and warehouse equipment
• Strong communication, negotiation, presentation, and customer relationship management skills
• Must have a personal vehicle for work-related movements
• Willingness to travel for customer visits and business development activities
• Bachelor’s degree in Business Administration, Marketing, or a related field
• Good planning, organisational, and reporting skills
• 5+ years of relevant sales experience, preferably in forklifts, material handling, warehouse equipment, or a related industry
• Proactive, self-motivated, energetic, and results-oriented

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