About this role
The role is for a Mining Business Manager based in Kaduna, employed full-time by Zylus Consolidated Homes and Property Limited. The employer describes itself as a real estate and investment company focused on land investment and property ownership, offering a land banking program and aiming to generate ROI for over 10,000 customers. The position involves leading marketing and outreach initiatives, developing and guiding creative briefs, and managing multi-channel campaigns to attract customers and generate quality leads. It also requires gathering market insights, tracking marketing effectiveness, presenting plans to executives, and actively seeking new clients while promoting the company positively. The employer emphasises marketing, sales support, and travel as part of the role.
What you would do
- Develop creative briefs and guide creative direction for advertising and public communications across print, digital, and video assets.
- Conceptualise and execute multi-channel campaigns across the customer lifecycle.
- Manage content and updates for customer and internal touchpoints; establish budget guidelines; participate in events; document business processes; provide sales support.
- Gather customer and market insights to inform outreach strategies, increase conversions, and generate quality leads.
- Measure and optimise current marketing initiatives using tracking and analysis.
- Present ideas and final deliverables to internal and external teams; communicate with senior leaders about programmes, strategies and budgets.
- Aggressively search for new clients for the company.
- Promote the company in a positive light at all times.
What they are asking for
- Bachelor’s Degree (or equivalent) in Marketing, Business Administration, Mining Engineering, Geology or a related field
- Minimum of 5 years of relevant work experience
- Proven success in developing marketing plans and campaigns
- Excellent written and verbal communication skills
- Strong project management, multitasking, and decision-making abilities
- Metrics-driven marketing mindset with creativity
- Experience with marketing automation and CRM tools
- Experience in marketing and selling minerals
- Proficiency with online marketing and social media strategy
- Willingness to travel
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