Member Growth Operations Manager

About this role

Virta Health seeks a Member Growth Operations Manager to oversee delivery of member communications across email, direct mail, and SMS, with a focus on building scalable, reusable campaign components and automated workflows centred on Braze. The role involves partnering with Growth, Data, Engineering and Implementation teams to translate needs into operational requirements and hands-on ownership of campaign delivery and process improvements. It is a hands-on, Individual Contributor position that supports current programs and helps build systems for future growth. The role requires managing campaigns end-to-end, QA, and driving continuous improvement in operational efficiency and delivery reliability.

What you would do

• Independently manage ongoing campaigns and launch work across email, direct mail, and SMS, including configuration, timelines, approvals, vendor coordination, and delivery.
• Build and update Braze campaigns and Canvases, maintain client content and catalog data, and apply contact preferences and suppression rules.
• Lead end-to-end QA of content, logic, audience criteria, links and configuration; troubleshoot issues and strengthen controls.
• Translate custom communication requests into clear requirements and execution plans with reusable solutions.
• Document issues, communicate risks early, and strengthen QA controls based on lessons learned.
• Own operational improvement projects from definition to rollout, managing dependencies and risks.
• Collaborate with Growth to improve targeting, journeys and execution based on learnings.
• Define and track measures of operational success such as reduced manual effort and more reliable delivery.
• Provide hands-on coverage as priorities shift and share knowledge to reduce single points of failure.
• Utilise AI to streamline operations while ensuring outputs are validated and workflows are scalable.

What they are asking for

• 5–7 years of relevant experience in marketing operations or a related field with independent ownership of complex campaigns and improvements.
• Experience building and maintaining scalable workflows in Braze or a similar customer engagement platform, including automation, segmentation and dynamic content.
• Ability to translate business needs into system and data requirements and validate campaign logic and data quality through QA.
• Strong project ownership and communication skills, with ability to prioritise improvements alongside delivery and manage dependencies.
• Experience designing and implementing repeatable AI-enabled workflows to improve efficiency.

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