Marketing & Growth Manager (Offline Marketing & Partnerships)

About this role

The role is for a Marketing & Growth Manager focused on offline marketing, corporate partnerships, and revenue generation for a growing confectionery brand in Lagos. The job targets building and managing corporate accounts, events and retail partnerships, and improving brand visibility to drive recurring orders. The employer seeks someone who can secure strategic partnerships, develop new sales channels, and position the brand as a preferred vendor for corporate and event occasions. The position involves working with banks, professional services firms, event planners, venues, and supermarkets to grow revenue. The company is described as an emerging food brand that collaborates with local businesses to drive growth.

What you would do

• Identify and secure corporate partnerships with organisations that have recurring confectionery and gifting needs.
• Develop proposals, negotiate terms, and convert prospects into paying clients.
• Build and maintain relationships with HR, Administration, Procurement, Marketing and other decision-makers.
• Establish and manage a pipeline of corporate accounts with potential for repeat business.
• Identify and secure partnerships with event planners, wedding planners, decorators, caterers and venues.
• Negotiate retail partnerships with supermarkets and other outlets for product stocking and distribution.
• Coordinate with operations to ensure production capacity supports partnerships.
• Plan and execute offline marketing activities and events to generate leads and sales.
• Track and report on pipeline, meetings, proposals, conversions, and revenue across channels.
• Provide regular performance reports and seek opportunities for growth.

What they are asking for

• 4 - 6 years of experience in marketing, business development, partnerships, sales or related commercial role.
• Proven experience securing B2B partnerships or corporate accounts.
• Experience generating revenue through business development, partnerships or offline marketing.
• Strong networking, negotiation, presentation and relationship management skills.
• Experience engaging decision-makers in corporate organisations and closing deals.
• Ability to develop compelling proposals and negotiate terms to close agreements.
• Strong commercial awareness and ability to identify repeat revenue opportunities.
• Excellent communication, organisational and stakeholder management skills.
• Proficiency with spreadsheets, CRM or similar tools to manage leads and track performance.
• Ability to work independently and deliver results in a growing business.

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