Marketing Executive

About this role

The role is a full-time, on-site Marketing Executive position based in Lagos for Auldon Limited, a company known as Nigeria's No. 1 Toy Store. The role involves developing and executing marketing plans and campaigns to promote Auldon’s products and brand across multiple channels. Responsibilities include market research, analysing consumer trends, coordinating sales and promotional activities, and supporting the creation of marketing materials. The role requires collaboration with sales, operations and customer service teams to boost brand awareness and store traffic, plus tracking campaign performance and preparing reports with suggestions for improvement. A bachelor's degree in a related field is preferred, and experience in retail or consumer products marketing is advantageous."

What you would do

• Develop and execute marketing plans and campaigns.
• Conduct market research and analyse consumer trends.
• Coordinate sales and promotional activities.
• Support the development of marketing materials.
• Collaborate with sales, operations and customer service teams.
• Track campaign performance and prepare reports.
• Recommend improvements to achieve marketing and sales targets.

What they are asking for

• Bachelor's degree in Marketing, Business, Communications or related field (preferred).
• Market planning and marketing skills to design promotional strategies.
• Market research skills to gather and analyse insights.
• Sales and communication skills to support initiatives and engage with teams and partners.
• Ability to use basic marketing analytics tools and reporting dashboards.
• Strong organisational and time-management skills with attention to detail.
• Relevant experience in retail or consumer products marketing is an advantage.

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