About this role
Foteino Talento in Lagos seeks a Marketing and Communications Officer. The role focuses on developing and executing marketing strategies, managing digital channels and content, and coordinating PR and events. The role targets someone with strong marketing, branding and communications skills, including digital marketing, content creation, and campaign analysis. The employer operates as an HR consultancy and co-working space, and partners with hospitality businesses to connect them with talent. The position involves supporting client acquisition, retention and business growth through integrated marketing efforts.
What you would do
- Develop and execute marketing strategies and campaigns aligned with business goals
- Manage digital platforms, social media, email marketing, and monthly content calendars
- Create engaging content, including posts, videos, newsletters, and promotional materials
- Plan and optimise paid advertising campaigns to drive leads and conversions
- Maintain consistent brand messaging across all communication channels
- Coordinate PR activities, brand partnerships, influencer collaborations, and events
- Conduct market research and monitor competitor activities
- Track campaign performance and prepare monthly marketing reports on engagement, leads, and ROI
- Collaborate with internal teams to support client acquisition, retention and growth
What they are asking for
- Strong knowledge of marketing, branding, and corporate communications
- Proven experience in digital marketing, social media management, SEO/SEM, and paid advertising (Google and Meta Ads)
- Proficiency in content creation tools (e.g., Canva) and marketing analytics platforms
- Excellent communication, content creation and storytelling skills
- Strong analytical, organisational and project management skills
- Experience managing marketing budgets and measuring campaign ROI
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