About this role
A Lagos-based HR consultancy and co-working firm is hiring a Marketing and Communications Officer. The role supports client acquisition, retention and growth through planning and executing marketing activities, content creation, PR coordination, and campaign analysis. The position requires handling digital platforms, paid advertising, and brand messaging across channels. It targets candidates with strong analytical, content, and project management skills, and experience in digital marketing and marketing communications. The employer collaborates with spas, restaurants, and other partners through FT Hospitality Recruitment.
What you would do
- Plan and optimise paid advertising campaigns to generate leads and conversions.
- Maintain consistent brand messaging across all communication channels.
- Create engaging content for posts, videos, newsletters, and promotional materials.
- Develop and execute marketing strategies and campaigns aligned with business goals.
- Coordinate PR activities, brand partnerships, influencer collaborations, and marketing events.
- Collaborate with internal teams to support client acquisition, retention and business growth.
- Conduct market research and monitor competitor activities.
- Track campaign performance and prepare monthly marketing reports on engagement, leads and ROI.
- Manage digital platforms, social media, email marketing, and monthly content calendars.
What they are asking for
- Strong analytical, organisational and project management skills.
- Proficiency with content creation tools (e.g., Canva) and marketing analytics platforms.
- Excellent communication, content creation and storytelling abilities.
- Solid knowledge of marketing, branding and corporate communications.
- Experience managing marketing budgets and measuring campaign ROI.
- Proven experience in digital marketing, social media management, SEO/SEM and paid advertising (Google and Meta Ads).
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