Marketer in a Travel and Tourism Company - JV Management Consulting

About this role

A full-time marketer is being sought by a travel and tourism company located in Lagos. The role involves identifying potential customers, promoting travel packages and tour services, developing marketing strategies, and converting prospects into paying customers. The ideal candidate should have strong communication, sales, negotiation, and interpersonal skills and be able to work toward sales targets. The employer is a travel and tourism business looking to grow its client base and revenue through proactive marketing and relationship management.

What you would do

• Identify marketing channels to reach potential clients such as individuals, families, corporate organisations, schools and religious groups
• Develop and implement marketing strategies to raise brand awareness and attract customers
• Participate in promotional campaigns, events, exhibitions and other marketing activities
• Promote travel packages, holiday tours, flight bookings, hotel reservations, visa services and related offerings
• Generate and follow up leads to improve conversion rates
• Maintain a database of prospective and existing customers
• Present services to prospective customers and follow up on enquiries
• Convert leads into bookings and paying customers
• Follow up with customers to encourage repeat business and referrals
• Collaborate with other teams to align campaigns with business objectives

What they are asking for

• Previous experience in sales, marketing, customer acquisition or business development is advantageous
• Strong persuasion, negotiation, presentation and relationship-building abilities
• Excellent verbal and written communication skills
• Willingness to engage in direct marketing, client visits, networking and follow-up activities
• Ability to identify sales opportunities and work toward measurable targets
• Strong organisational, time-management and problem-solving skills
• HND or Bachelor's Degree in Marketing, Business Administration, Mass Communication or related field
• Good knowledge of Microsoft Office, email and digital communication tools
• Knowledge of the travel and tourism industry is an added advantage

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