Male / Female Marketers

About this role

A cosmetic company based in Abuja is hiring a marketer for full-time employment. The role targets both male and female applicants and involves planning and executing multi-channel marketing campaigns to support revenue goals. The employer seeks someone to manage digital channels, create content, conduct market research, and assist the sales team with lead generation, while tracking performance and managing the marketing budget.

What you would do

• Develop and execute multi-channel marketing campaigns aligned with business goals
• Analyze customer behavior, demographics, and competitors to identify growth opportunities
• Collaborate with designers and writers to create brand guidelines, social media content, emails, and digital ads
• Manage web properties, social media, paid search campaigns, and conversion optimisation
• Support sales with lead generation, tracking, and nurturing of qualified consumer leads
• Measure campaign performance, report ROI, and track KPIs such as CTR and conversion rates
• Allocate and monitor marketing budget, negotiate with vendors, and manage spend
• Monitor and optimise digital and SEO/SEM activities
• Coordinate with teams to ensure consistency across channels
• Maintain regular updates on marketing results and trends

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