LinkedIn Lead Generation Virtual Assistant (VA)

About this role

A full-time, remote LinkedIn Lead Generation VA for Impact IT, focused on driving outbound outreach for the firm’s consulting and business advisory services. You manage the handoff from automated outreach to personal messaging to book meetings with the CEO, acting as the link between a reply and the CEO’s calendar. The role is process- and conversation-driven, not content creation or branding.

What you would do

• Monitor the 40-a-day outreach sequence and LinkedIn channels (inbox, Sales Navigator, Lincredible) daily
• Manage the handoff from automated outreach to manual messaging for responding leads
• Take over manual one-to-one messaging with responders in our voice until a meeting is booked or the lead is not a fit
• Maintain a clean, up-to-date log of each lead’s status to avoid conversations falling through
• Flag qualified, ready-to-book leads and place them on the CEO’s calendar
• Ensure Lincredible usage stays within LinkedIn limits and report weekly on outcomes

What they are asking for

• Proven experience using LinkedIn as a professional/sales tool (Sales Navigator, outreach, inbox management)
• Familiar with LinkedIn automation tools such as Lincredible (or Expandi, Dux-Soup, Waalaxy)
• Strong written English with a professional-services tone
• Ability to manage a high volume of ongoing conversations without losing track
• Basic understanding of B2B sales funnels and moving from reply to qualified lead
• Reliable, self-managed with consistent daily check-ins

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