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Key Account Sales Executive (Imo)
About this role
Bogo Beverage Limited is seeking a Key Account Sales Executive to drive sales growth and expand distribution for its wines, spirits and energy drinks in Imo State, with a focus on Modern Trade and HORECA channels in Owerri. The role targets individuals with strong negotiation and relationship management skills and knowledge of the Nigerian FMCG and beverage market, who can meet sales targets within their territory. The company operates in manufacturing, distribution and marketing of quality beverages and aims to grow strategic accounts across Imo and nearby areas. The position is full-time and requires residing in Imo State with relevant FMCG or alcoholic beverage industry experience.
What you would do
- Ensure compliance with company policies, pricing structures, brand guidelines and merchandising standards.
- Identify new business opportunities and grow the customer base in the territory.
- Monitor competitor activities, market trends, pricing and promotions and provide market intelligence.
- Plan and execute trade marketing initiatives and promotions to boost sales and brand awareness.
- Develop and maintain relationships with key accounts across Modern Trade and HORECA in Imo State.
- Achieve monthly and annual sales targets for the product portfolio.
- Negotiate trade terms, listings, pricing and promotional agreements with key accounts.
- Coordinate with distributors and internal logistics to ensure timely deliveries and product availability.
- Conduct product knowledge and brand training for outlet staff where needed.
- Prepare regular sales reports, account performance updates and forecasts.
What they are asking for
- Good understanding of Modern Trade and HORECA channels in the territory.
- Reside in Imo State.
- 2–5 years of relevant FMCG or alcoholic beverage experience, including at least two years in key account management in Nigeria.
- Bachelor’s Degree in Business Administration, Marketing or related field.
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