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Key Account Executive
About this role
The role is for a Key Account Executive at BOGO Beverages in Rivers State. It focuses on managing and growing strategic relationships with key accounts in Modern Trade and HORECA, driving distribution, sales performance, and brand presence for a premium portfolio of wines, spirits, and energy drinks. The job requires commercial acumen, strong negotiation skills, and knowledge of the Nigerian beverage market, especially in Rivers State. The role involves working with distributors and internal teams to ensure stock availability, conducting trade marketing initiatives, and maintaining brand standards. Candidates should be resident in Rivers State with relevant FMCG or alcoholic beverage experience and a track record in managing key accounts in Nigeria.
What you would do
- Develop and maintain relationships with key accounts in Modern Trade and HORECA in Rivers State.
- Achieve monthly and annual sales targets across the product portfolio.
- Ensure product availability, visibility, pricing, and merchandising in outlets.
- Plan and execute trade marketing initiatives and promotions.
- Collaborate with distributors and logistics teams for timely deliveries and stock availability.
- Monitor competitor activity and provide insights on pricing and market trends.
- Negotiate trade terms, listings, and promotional agreements with key accounts.
- Track account performance and prepare sales reports, forecasts, and market intelligence updates.
- Conduct outlet staff training on product knowledge and brand positioning.
- Ensure compliance with company policies, brand guidelines, pricing, and merchandising standards.
What they are asking for
- Bachelor's degree in Business Administration, Marketing or related field.
- 2 to 5 years' FMCG or alcoholic beverage experience, with at least 2 years managing key accounts in Nigeria.
- Strong knowledge of the Nigerian Modern Trade and HORECA landscape, especially in Port Harcourt and environs.
- Strong communication, negotiation, relationship management and sales skills.
- Proven ability to achieve sales targets and manage strategic accounts.
- Must reside within Rivers State.
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