About this role
A Head of Marketing role for a multi-brand hospitality business in Nigeria, focusing on Pizza Hut, Movenpick Ice Cream and Streat Cafe across operating regions. The position targets a commercially minded marketer with at least five years’ experience in QSR or hospitality, capable of driving brand growth, customer acquisition, and sales growth while managing regional campaigns and budgets.
What you would do
- Use data to improve retention and order value
- Oversee digital and traditional marketing in collaboration with the Social Media Manager
- Develop partnerships with businesses, communities, influencers, payment providers and delivery platforms
- Identify and pursue bulk and catering opportunities with corporate clients and institutions
- Support marketing for new store openings and brand launches
- Design and run loyalty and referral programmes and manage regional marketing strategies
What they are asking for
- Minimum 5 years’ marketing experience in QSR, restaurant or hospitality
- Experience with multi-outlet or franchise brands preferred
- Strong grasp of local marketing, promotions, partnerships and customer acquisition
- BSc/HND in Marketing, Business Administration, Mass Communication or related field
- Analytical and reporting skills
- Willingness to travel within operating regions
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