Head, Field Marketing and Merchant Acquisition

About this role

Neptune Microfinance Bank is looking for a Head of Field Marketing and Merchant Acquisition in Lagos. The role involves creating and overseeing merchant acquisition campaigns across various retail sectors, setting targets, and monitoring field sales productivity. It requires building scalable field sales structures, recruiting and supervising field marketing staff, and implementing CRM-based reporting and retention initiatives. The position focuses on driving POS deployment, merchant activation, business account acquisition, and transaction growth, while developing and executing strategic plans for merchant acquisition and field marketing. The candidate should have strong leadership and analytics, experience in fintech or banking, deep knowledge of Nigeria’s POS ecosystem, and at least eight years in sales or business development with large field teams.

What you would do

• Develop merchant acquisition campaigns across multiple retail sectors.
• Set performance targets and monitor field sales productivity.
• Build scalable field sales structures in Lagos and other markets.
• Recruit, train and supervise field marketing officers and supervisors.
• Implement CRM-based field reporting and performance measurement.
• Drive POS deployment, merchant activation, and transaction growth.
• Develop and execute merchant acquisition and field marketing strategies.
• Monitor merchant retention initiatives.
• Lead and manage field sales teams to achieve targets.
• Collaborate with other departments to align campaigns with business goals.

What they are asking for

• Minimum of 8 years of relevant sales and business development experience.
• Proven leadership experience in fintech, banking, payment services or merchant acquisition.
• Strong knowledge of Nigeria's POS and merchant payment ecosystem.
• Excellent leadership, analytical and commercial execution skills.
• Demonstrable track record in managing large field sales teams.

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