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Digital Marketing Specialist
About this role
10Alytics is an educational technology company that trains individuals and corporate clients across Africa, the Middle East and Europe in data and tech skills, with programmes for beginners and employability sessions. The role involves building and expanding 10Alytics' affiliate network across international markets, recruiting and managing partners, running affiliate campaigns, and driving customer acquisition and revenue growth. The job focuses on overseeing the full affiliate lifecycle, optimisation of partner performance, and contributing to enrollment and revenue. The employer provides training initiatives and consulting services to organisations for data-related projects and business improvement.
What you would do
- Recruit and manage affiliate partners across international markets
- Execute and optimise affiliate campaigns
- Oversee the full affiliate lifecycle from onboarding to performance management
- Drive customer acquisition through affiliates
- Improve partner performance and suitability for enrollment growth
- Contribute to revenue generation through affiliate activities
- Collaborate with internal teams on affiliate-related initiatives
- Monitor and report on affiliate performance metrics
- Support scaling of the affiliate ecosystem across markets
- Engage with partners to maintain strong relationships
What they are asking for
- Experience in affiliate marketing or partner management
- Ability to recruit and manage a network of partners
- Skills in campaign execution and performance optimisation
- Strong focus on driving customer acquisition and revenue growth
- Experience in cross-market or international initiatives is a plus
- Familiarity with data-driven decision making and performance metrics
- Excellent communication and relationship-building skills
- Ability to work with cross-functional teams
- Self-motivated with entrepreneurial mindset
- Bachelor's degree or equivalent relevant experience are acceptable if stated by candidate
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