Digital Marketing & Social Media Specialist

About this role

A Lagos-based role for a Digital Marketing and Social Media Specialist who will manage the company’s social media presence, engage followers, generate leads, and help attract new clients. The role involves working with the existing Content Creator and Scriptwriter to grow brand awareness through organic marketing and paid ads. The employer uses social media to promote services and drive business growth. The position requires experience in digital marketing and social media management with a track record of growing accounts and running paid campaigns.

What you would do

• Manage social media accounts (Instagram, Facebook, LinkedIn and other platforms).
• Respond to comments, messages and business enquiries promptly and professionally.
• Develop and implement strategies to increase followers, engagement, reach and brand visibility.
• Plan and manage paid advertising campaigns to promote services and generate leads.
• Collaborate with Content Creator and Scriptwriter to publish consistent and strategic content.
• Generate and track leads, follow up on enquiries, and support client acquisition.
• Monitor social media performance and prepare weekly and monthly reports.

What they are asking for

• Minimum of 2 years experience in digital marketing and social media management.
• Proven experience growing social media accounts and running paid advertisements.
• Strong communication, analytical and organisational skills.
• Ability to generate leads and convert online engagement into business opportunities.
• Knowledge of social media analytics and advertising tools.
• Portfolio or evidence of previous campaigns.

Listing details are summarised from the source. Always confirm the role and the employer on the original posting before applying, and never pay to apply for a job.