About this role
Eko Maintenance Limited in Lagos is hiring a full-time Digital Marketing Officer to develop and implement digital marketing strategies, manage the company’s online presence, and drive brand awareness, engagement, and lead generation. The role focuses on creating content, running campaigns, monitoring performance, and identifying opportunities to improve digital visibility for a facility management business. Responsibilities include planning campaigns, managing social media across multiple platforms, creating content, and handling paid advertising and SEO efforts. The position targets candidates with experience in digital marketing, content creation, and data analysis. The employer operates in the facility management sector with services for high-rise buildings and is based in Victoria Island, Lagos.
What you would do
- Plan and execute digital marketing campaigns aligned with business objectives
- Create, schedule and publish content across social media platforms
- Grow online communities and manage engagement, inquiries, and feedback
- Develop and maintain a monthly social media content calendar
- Design graphics and marketing materials and coordinate multimedia content
- Plan, test and optimise paid advertising campaigns on Meta Ads, Google Ads and other platforms
- Monitor budgets, campaign performance and return on investment
- Collaborate with sales to track and follow up on marketing-generated leads
- Conduct keyword research and support website updates and basic SEO
- Prepare weekly or monthly performance reports and analyse campaign results
What they are asking for
- Proven experience managing social media platforms and creating digital content
- Knowledge of Meta Business Suite, Canva, Google Analytics, and digital advertising platforms
- Ability to interpret marketing data and make informed decisions
- Bachelor's degree or HND in Marketing, Mass Communication, Business Administration or related field
- 2–3 years of relevant digital marketing experience
- Ability to manage multiple campaigns and meet deadlines
- Understanding of SEO, email marketing, online advertising, and lead generation
- Strong copywriting, communication, and analytical skills
- Good organisational skills, creativity and attention to detail
- Competencies in time management, problem-solving, campaign optimisation, data analysis, and collaboration
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