Digital Marketing & Content Executive

About this role

A part-time Digital Marketing and Content Executive role for Busybreakfast, a Nigerian breakfast FMCG brand, based in Lagos with on-site and remote hours. The position targets someone who can convert attention into sales through social media, ads, and customer outreach, and who can coordinate content and campaigns for growth.

What you would do

• Maintain a simple weekly content calendar for Instagram, Facebook, and TikTok
• Write captions and promotional messages in the Busybreakfast voice
• Plan and organise photo and video shoots around the product and customers
• Set up and run Meta ad campaigns within approved budgets
• Test creatives and offers to drive purchases and turn inquiries into orders
• Monitor campaigns, update reports weekly and support launches and promotions

What they are asking for

• Experience running social media or ads for a consumer brand (food, beauty, fashion, or lifestyle welcome)
• Strong copywriting for captions and short promotional content
• Basic knowledge of Meta Ads Manager
• Ability to create clean designs in Canva or similar
• Ability to read basic metrics: spend, clicks, orders, cost per customer
• Organised and able to work independently and adhere to schedules

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