About this role
A full-time Digital Marketing and Content Specialist role based in Abuja at a reputable dental clinic. The position focuses on creating digital content, managing social media, and boosting the clinic’s online visibility. Responsibilities include promoting dental offers and community campaigns, analysing social media performance, developing campaigns, and producing videos, graphics and written content about dental services and oral health.
What you would do
- Coordinate digital promotions for dental offers, health talks and community campaigns
- Track social media performance, traffic and engagement to inform content strategies
- Develop digital campaigns and monitor competitor and industry trends
- Create videos, reels, graphics and written content focused on dental services and oral health
- Manage content calendars, social media platforms and online patient engagement
What they are asking for
- Minimum of 3 years experience in digital marketing, content creation or related field
- Proficiency in CapCut, Canva and other content creation tools
- Excellent communication, creativity, attention to detail and ability to work independently
- Strong knowledge of Google Ads, YouTube Ads and basic SEO
- Ability to research trends using TikTok and Facebook Ads Library
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