Digital Marketer

About this role

Adventure Capital Group is seeking a Digital Marketer to join its team in Lagos. The role focuses on planning and executing digital marketing strategies to raise brand awareness, generate leads, and support business growth. The successful candidate will manage content, social media, paid campaigns, SEO, and analytics, and will collaborate with other teams to drive customer acquisition and revenue growth.

What you would do

• Collaborate with creative, sales and business development teams to support customer acquisition and revenue growth.
• Create, curate, and publish content across social media, websites, email, and other digital platforms.
• Prepare regular reports on campaign performance, website traffic, social media engagement, lead generation, and conversion metrics.
• Track and analyse digital marketing performance using analytics and reporting tools.
• Develop and implement digital marketing strategies aligned with business objectives.
• Plan and execute paid advertising campaigns on platforms such as Meta, Google, and LinkedIn.
• Manage the digital marketing budget and ensure efficient use of resources.
• Manage the company's social media platforms and maintain brand consistency across channels.
• Conduct market and competitor research to identify trends and new growth opportunities.
• Stay updated on emerging digital marketing trends, tools, and best practices.,Develop and manage email marketing campaigns and customer communications initiatives.

What they are asking for

• Proven experience managing social media platforms and digital marketing campaigns.
• Around 4 years of experience in digital marketing or a similar role.
• Hands-on experience with Meta Ads, Google Ads, Google Analytics, and other digital marketing tools.
• Strong knowledge of SEO, SEM, email marketing, content marketing, and social media marketing.
• Strong organisational and project management skills.
• Ability to work independently and manage multiple projects.
• Creative mindset focused on measurable results.
• Excellent written and verbal communication skills.
• Strong content creation and copywriting skills.
• Experience with Canva or similar graphic design tools is an added advantage.

Listing details are summarised from the source. Always confirm the role and the employer on the original posting before applying, and never pay to apply for a job.