About this role
A full-time Digital Marketer role at Deutsche Partners Holdings Limited (DPH) based in Abuja. The role targets improving DPH’s digital presence, strengthening brand positioning and generating qualified business leads to support investment, advisory and business development objectives. The role requires turning financial services and corporate initiatives into compliant, results-oriented digital campaigns aimed at institutional investors, government stakeholders, corporates and other target audiences. The employer operates across investment banking, asset management, securities trading, private equity, trusteeship and strategic advisory, serving governments, corporations, DFIs and private investors.
What you would do
- Develop and implement digital marketing strategies aligned with corporate objectives and target markets.
- Track metrics such as audience reach, website traffic, leads, conversion rates and campaign ROI.
- Create audience-specific campaigns for DPH services (investment banking, asset management, securities trading, private equity, trusteeship and advisory).
- Monitor performance using analytics tools (e.g., Google Analytics, platform insights, campaign systems).
- Create digital content including copy, newsletters, social media posts, videos, infographics and promotional materials.
- Design campaigns to attract qualified prospects and support business development pipeline.
- Implement search engine optimisation to improve organic visibility.
- Support development and distribution of thought leadership content and corporate publications.
- Develop targeted campaigns for institutional investors, high-net-worth individuals, corporate clients, government agencies and DFIs.
- Plan and execute integrated campaigns across LinkedIn, Instagram, Facebook, email, and the corporate website.
What they are asking for
- Professional certifications in digital marketing, analytics, SEO or related fields are an advantage.
- Experience managing corporate social media, email marketing, website content and digital advertising campaigns.
- Three to five years of relevant digital marketing experience, preferably in financial services or B2B environments.
- Bachelor’s degree in Marketing, Digital Marketing, Mass Communication, Business Administration, Public Relations or related discipline.
- Experience planning and executing multi-channel digital marketing campaigns.
- Proven ability to generate, track and report on qualified leads and campaign performance.
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