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Digital Marketer
About this role
Bravies Homz Limited, a Abuja-based real estate company, is looking for a Digital Marketer. The role involves planning, implementing and monitoring digital marketing campaigns to raise brand awareness, generate leads and support revenue growth. The candidate should have hands-on knowledge of social media marketing, digital advertising, content planning, SEO, analytics and online lead generation. The job reports to the Marketing Manager or Head of Sales and requires coordinating with content and design teams.
What you would do
- Develop and execute digital marketing strategies aligned with marketing and sales objectives.
- Plan and manage campaigns across platforms such as Facebook, Instagram, LinkedIn, TikTok and Google.
- Create and implement social media content calendars with the content and design teams.
- Coordinate production of marketing content including graphics, short videos, promotional materials and campaign copy.
- Set up, monitor and optimise paid advertising campaigns to improve reach, engagement, leads and conversions.
- Conduct audience research to identify customer needs and online behaviour.
- Manage the company’s online presence and maintain consistent brand messaging.
- Monitor campaign performance using analytics tools.
- Track advertising expenditure and suggest ways to improve ROI.
- Conduct keyword research and apply basic SEO where applicable.
What they are asking for
- Minimum of an HND or Bachelor's degree in Marketing, Mass Communication, Digital Marketing or related field.
- 2 to 4 years of practical digital marketing experience (preferred).
- Experience running digital advertising campaigns.
- Knowledge of social media management and analytics tools.
- Experience with Google Analytics, Google Ads, Meta Ads Manager or similar tools (an advantage).
- Portfolio of previous campaigns with measurable results (desirable).
- Strong digital marketing knowledge and campaign management skills.
- Data analysis and reporting abilities.
- Excellent communication and teamwork.
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