Digital Marketer

About this role

Esetech, a Nigerian-owned company in Abuja, seeks a Digital Marketer to strengthen its online presence, attract customers and grow the business. The role involves planning and running digital campaigns, managing social media, creating content and identifying opportunities to boost customer acquisition, engagement and sales. The successful candidate will work with multiple teams to meet business objectives and report on campaign performance. The company focuses on cryptocurrency exchange and payment solutions and aims to offer competitive rates and quick settlements.

What you would do

• Develop and implement digital marketing strategies to increase brand awareness, customer acquisition and sales.
• Manage the companys social media platforms and publish engaging content consistently.
• Plan and run digital advertising campaigns across Google and relevant social platforms.
• Create marketing campaigns to attract and retain customers.
• Monitor campaign performance, engagement and conversions, and prepare regular reports.
• Research market trends to identify growth opportunities.
• Collaborate with the Media, Design, Sales and Customer Service teams to achieve objectives.

What they are asking for

• Bachelor's degree or HND in Marketing, Mass Communication, Business Administration or a related field.
• Minimum of 3 years of relevant digital marketing experience.
• Proven experience in social media management, content planning and digital advertising.
• Good knowledge of Meta Ads Manager, Google Ads and digital marketing analytics.
• Strong communication, copywriting, analytical and organisational skills.
• Ability to work independently, meet deadlines and deliver measurable results.
• Experience in fintech/financial services is an added advantage.

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