Digital Communications Officer

About this role

The role is for a Digital Communications Officer at Oando Plc, based in Niger. It involves planning and managing the company’s digital and social media strategy to build brand awareness, trust and engagement for Oando and its subsidiaries, and to shape public perception of key executives. The officer will develop campaigns, manage online communities, create culture and subsidiary content, and oversee digital vendors while supporting crisis communication. The position targets someone with several years in marketing communications and experience with social media, PR or events, and who can lead a small team. Oando is a large integrated energy solutions provider with TRIPP values and multiple subsidiaries under the Group.

What you would do

• Conceptualise and execute integrated digital and social media campaigns aligned to communications and business priorities.
• Identify market opportunities and develop creative digital campaigns to maintain brand relevance.
• Design and run social media competitions and interactive activations to boost engagement.
• Track campaign performance using analytics and report insights for improvement.
• Manage online communities across brand channels and respond to inbound feedback in real time.
• Grow followership and engagement across social platforms through consistent content and interaction.
• Monitor sentiment and encourage positive engagement to protect brand reputation.
• Ideate and execute culture content such as employee stories and employer branding content with Internal Communications.
• Translate culture and employer brand priorities into digital formats like short videos and reels.
• Coordinate with employees and leaders to source authentic content with approvals and compliance checks.

What they are asking for

• Bachelor's degree in any subject, preferably Social Sciences, Business Administration or Humanities.
• 5–6 years of marketing communications experience, including PR, social media or events.
• Experience in a team-lead role is an advantage.
• Proven ability to develop and execute digital and social media campaigns from planning to analytics.
• Experience managing online communities on major platforms (Facebook, X, LinkedIn, YouTube, etc.).
• Familiarity with content management systems and analytics tools (e.g., Google Analytics, Looker, Supermetrics, Google Search Console).
• Experience managing external vendors (digital or advertising agencies).
• Strong stakeholder engagement, strategic and operational capabilities.
• Desirable: live-event social media experience, ESG-focused content, and digital marketing certifications.

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