About this role
DMOT Enterprises is recruiting for a Deputy Director Sales in Lagos. The role targets leading sales strategy, managing direct and indirect channels, and driving growth for a leading FMCG/Bevies and Foods company. The job involves shaping route-to-market, pricing and distribution, building client relationships, and overseeing product portfolio expansion with marketing and R&D. It requires strong leadership, data-driven planning, budgeting, and digital sales tools adoption, and mentoring of sales teams. Candidates from related senior roles in FMCG sales are sought, with a background in beverages or food.
What you would do
- Lead strategic planning to grow market share and revenue in own category
- Direct and manage export, retail, e-commerce, distributor networks and other sales channels
- Set and monitor KPIs to drive performance across the sales organisation
- Shape pricing, promotion and distribution strategies to improve profitability
- Build and maintain relationships with key clients and pursue new business opportunities
- Oversee product portfolio expansion with marketing and R&D to launch new SKUs
- Lead and develop the sales team, ensuring good decision making and controls
- Ensure timely delivery of sales reports and participate in Monthly Business Reviews
- Manage the sales budget submissions and financial analyses as required
- Utilise digital tools to improve sales efficiency and drive new business routes to market
What they are asking for
- BSc degree in Marketing or a related discipline
- 12 to 16 years of experience in beverages and food sectors
- Experience at Assistant Director, Group Head or Regional Business Head level is advantageous
- Willingness to operate in Lagos and handle senior leadership responsibilities
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