Deputy Country Manager Sales and Business Development

About this role

The role is Deputy Country Manager for Sales and Business Development in Lagos, overseeing local business teams and driving targets across operations, marketing, dealer network expansion, and key accounts. It sits within iCheetah Nigeria Limited, the Nigerian arm of TIM International, which is active in automotive trade, mobility solutions and logistics and is the exclusive Geely distributor in Nigeria. The position requires strong leadership, market development capability and a track record in building high-performing teams to achieve growth. The role involves managing business plans, market development, dealer network growth, and cross-functional coordination with other departments. The company emphasises regional expansion, customer acquisition, and major account development, with potential progression to Country Manager for Nigeria for high-performing candidates.

What you would do

• Manage local sales, marketing, dealer development and key account teams.
• Deliver and monitor annual, quarterly and monthly business plans.
• Oversee dealer network expansion nationwide and onboarding of partners.
• Develop and execute market expansion and brand promotion strategies.
• Lead digital and offline marketing, lead generation, and ROI on campaigns.
• Build and maintain relationships with senior decision-makers for major opportunities.
• Drive corporate fleet procurement, bulk vehicle sales and financing partnerships.
• Coordinate cross-functionally with aftersales, finance, HR and other teams.
• Explain performance results to the Country Manager and implement improvement plans.
• Support recruitment, training, and succession planning to build capability.

What they are asking for

• Five or more years of team management and leadership experience.
• Bachelor’s degree or higher in a relevant field with substantial operations or commercial management experience.
• Strong negotiation, resource mobilisation and business development skills.
• Good knowledge of the Nigerian business environment and access to major organisations and partners.
• Experience in automotive industry or senior leadership roles is preferred, with a track record in sales networks or strategic partnerships.
• Ability to turn relationships into measurable business results and to operate with high integrity.
• Willingness to be based in Lagos, legally eligible to work in Nigeria, and travel nationwide.
• Fluency in English and strong communication and negotiation skills.
• Entrepreneurial mindset with frontline business development willingness.
• Result-driven with strategic thinking and execution capability.

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