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Copywriter
About this role
Moniepoint is seeking a Copywriter to join its Creative team. The role involves producing clear, engaging copy for multiple channels and products, including campaigns, product launches, CRM, social, and performance ads, to support acquisition, engagement, retention, and customer loyalty. The position requires adapting writing to different audiences while maintaining the Moniepoint voice. The ideal candidate can translate complex financial information into relatable messaging and collaborate with product, design, and marketing teammates. The employer emphasises a customer-focused, collaborative, and detail-oriented approach and offers a range of benefits and development opportunities.
What you would do
- Write clear, engaging copy across app, website, CRM, social, product experiences, and performance marketing.
- Develop concepts and copy for campaigns across multiple channels including OOH, digital, social, TV, radio, CRM, and performance.
- Collaborate with Product, Growth, Design, Motion, Animation, Marketing, CRM, and Social teams to execute campaigns.
- Translate complex financial products into simple, relatable messaging that customers understand and trust.
- Create performance marketing copy for Google, Meta, TikTok, and LinkedIn.
- Maintain a consistent Moniepoint tone of voice across communications.
- Produce culturally relevant content reflecting customer realities and behaviours.
- Work with designers and creatives to ensure cohesive copy and visual execution.
- Support product launches, seasonal campaigns, partnerships, and customer education initiatives.
What they are asking for
- 3+ years of professional copywriting experience in agency, brand, fintech, technology, media, or consumer-facing environments.
- Strong portfolio showing writing, creative thinking, and multi-channel experience.
- Experience developing copy for campaigns, product launches, social media, CRM, and digital platforms.
- Experience writing scripts for motion graphics and animated videos.
- Experience writing performance marketing copy for Google, Meta, TikTok, and LinkedIn.
- Familiarity with content best practices is an advantage.
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