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Business Development & Expansion Manager
About this role
Promatic Nigeria is seeking a Business Development and Expansion Manager to lead growth across Nigeria. The role focuses on opening high-value partnerships, negotiating agreements, and planning state-by-state expansion in key cities and hospitality clusters. The person will manage a team of business development managers across territories and collaborate with Legal, Compliance and Finance to secure approvals before sites go live. Success is measured by signed, operational and profitable sites rather than pipeline alone. The position requires extensive travel within Nigeria and a proven track record in closing deals and activating sites.
What you would do
- Open high-value partnerships with multi-location operators
- Negotiate agreements that protect margin
- Develop a state-by-state expansion plan for priority cities and hospitality clusters
- Lead, coach and manage a team of BDMs across territories
- Collaborate with Legal, Compliance and Finance to obtain state approvals before go-live
- Report on pipeline quality, activated sites, forecast accuracy and profitability
- aim for signed agreements that become operational and profitable sites
What they are asking for
- Verifiable record of closing deals and activating sites with measurable personal contributions
- Experience negotiating agency or partnership agreements with hotel owners, bar and lounge operators, restaurant groups or regional business networks
- 10+ years in commercial, business development or partnerships roles, including at least 5 years in sales in Nigeria
- Experience leading distributed sales or BDM teams
- Willingness to travel extensively across Nigeria
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