Brand Communicator

About this role

Based in Oyo, the Brand Communicator at Afrimash is responsible for crafting and delivering the company’s brand messages across all channels to maintain a consistent and engaging brand presence that supports business objectives. The role involves coordinating internal and external communications and collaborating with marketing and HR to promote employer branding.

What you would do

• Develop and execute a brand communication strategy aligned with company goals.
• Create consistent messaging and branding across platforms and campaigns.
• Manage digital channels including social media, email campaigns, blogs and newsletters; monitor engagement and performance.
• Record, edit and produce short form and long form video content; set up, host and moderate webinars.
• Manage Afrimash's WhatsApp Smart Communities: initiate discussions, drive engagement, moderate conversations, and gather customer insights.
• Align internal and external communications; collaborate with HR on employer branding and provide training for staff.

What they are asking for

• Bachelor's degree in Marketing, Mass Communication, Public Relations, English or related field.
• 2–4 years' experience in brand communication, social media management or content creation; experience in ecommerce or agribusiness is an advantage.
• Portfolio or samples of past work (social media content, videos, newsletters or campaigns).
• Strong writing and editing skills with a consistent brand voice across channels.
• Experience managing social media platforms (Facebook, Twitter, Instagram, LinkedIn, TikTok, YouTube), running email campaigns, blogs and newsletters; video content production; webinar setup.
• Basic market research skills and knowledge of Canva.

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