Brand and Activatation Executive

About this role

The role is for a Brand and Activation Executive in Lagos. It targets individuals who are creative, proactive, and comfortable with fieldwork to boost brand visibility, manage marketing activations, and support social media efforts. The employer, Ascentech Services Limited, is a human resource solutions provider established in 2013 with a Lagos head office. The job involves coordinating in-store branding, activations, and retailer interactions, as well as planning events like exhibitions and product sampling. Applicants should have a relevant degree and 2–4 years of experience in brand management or activations, with FMCG or retail exposure considered an advantage.

What you would do

• Track activation budgets and prepare activity reports.
• Support product launches, brand campaigns, and social media content.
• Coordinate in-store branding, promotional materials, and retail visibility.
• Conduct market visits and monitor brand presentation for opportunities.
• Liaise with vendors, retailers, promoters, and marketing partners.
• Plan and execute brand activations, exhibitions, trade shows, and product sampling.

What they are asking for

• Bachelor's degree in Marketing, Business Administration, or related field.
• Strong communication, organisational, and relationship-management skills.
• Creative, proactive, and comfortable with frequent fieldwork.
• Experience in FMCG, retail, or consumer goods is an advantage.
• 2–4 years' experience in brand management, marketing, trade marketing, or activations.

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