Area Sales Representative

About this role

Area Sales Representative for BIC Nigeria, based in Lagos. The role aims to grow the company’s sales in the assigned area, recruit new customers and maintain satisfaction of existing customers, while ensuring orders are generated and products are delivered to outlets.

What you would do

• Grow BIC business in the sales area by recruiting new customers and maintaining satisfaction of existing ones.
• Generate sales orders and ensure delivery of products to assigned outlets and areas.
• Redistribute BIC products efficiently and ensure coverage of relevant outlets in the territory.
• Develop a territory coverage plan.
• Seek new sales opportunities within designated sales areas.
• Implement SFA and other sales projects and deploy POSM.

What they are asking for

• Strong business and results orientation with proven negotiation skills.
• Ability to identify and capitalise on new sales opportunities.
• Understanding customer needs and providing solution-led approaches.
• Self-motivated, autonomous and able to complete tasks quickly.
• Strong analytical skills and accurate interpretation of figures.
• Good communication and relationship-building with external and internal customers.

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