Area Sales Manager

About this role

Erisco Foods Limited seeks an Area Sales Manager to oversee sales operations in Sokoto. The role involves driving sales growth, managing distributor relationships, and leading a sales team to achieve revenue and market share targets. It is suitable for an experienced FMCG sales professional based in Sokoto.

What you would do

• Develop and execute effective sales strategies to meet regional targets.
• Manage, mentor, and monitor sales representatives within the assigned territory.
• Establish and maintain strong relationships with distributors, wholesalers, and retailers.
• Conduct regular market analysis to identify growth opportunities and competitor activity.
• Ensure timely collection of payments and adherence to credit policies.
• Prepare and submit sales reports, forecasts, and performance analysis to senior management.

What they are asking for

• Bachelor's degree in Marketing, Business Administration or related field.
• At least 5 years of sales experience in FMCG, with a minimum of 2 years in a managerial role.
• Proven track record of meeting or exceeding sales targets.
• Excellent leadership, negotiation, and communication skills.
• Proficiency in Microsoft Office applications.
• Candidates must reside in Sokoto.

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